80% of your buyers never fill out the form
Probat plugs into your HubSpot and works the visitors who never convert. It spots companies showing intent and writes each one a personalized email and landing page. You approve everything before it sends.
Watching your traffic…
The problem
Your automation only works the buyers who raise their hand
Automation only reaches people who fill out a form. Most of them are already talking to sales. Everyone else gets nothing.
- Gave you their name
- Already in your CRM
- Already in a workflow
- Already talking to sales
- Never told you who they are
- Identifiable as a company
- Reading your pricing page right now
- Ignored by your workflows
Roughly 80% of B2B visitors can be identified as a company, not a person. Probat is built to convert them.
How it works
From anonymous visit to approved outreach
Six stages, two human checkpoints. Nothing goes out on autopilot.
- 1
Watch
HubSpot already matches visits to companies. Probat watches that feed around the clock, account-first.
- 2
Qualify
Every account is checked against your ICP and your do-not-touch list: existing customers, unsubscribes, excluded domains.
- 3
Enrich
Contacts at each qualified account are matched to your buyer personas by title.
You approve the account list
Nothing is generated until you sign off on the list.
- 4
Generate
An email and matching landing page per account and persona. Grounded in your brand rules and the pages they visited.
You approve every asset
Every email and page is reviewed before it goes anywhere. Full audit trail.
- 5
Deliver
Personalized pages go live on your own domain, served by your own HubSpot.
- 6
Measure
Every send, click, and page visit rolls up per account and campaign.
Why Probat
Built for the way B2B actually buys
Long cycles, buying committees, and a brand you cannot afford to put at risk.
Personalization that degrades sensibly
Copy is written to the strongest signal you have, and steps down gracefully. That's what makes the anonymous 80% addressable.
Approval is the product
Two human gates and a full audit trail. Generic AI never reaches a prospect. Built for regulated industries.
Grounded, not generic
Your brand, legal, and compliance rules constrain every draft. Your existing assets are referenced, not reinvented.
Tone that fits the reader
A scientist and a procurement lead never get the same email. Tone follows persona, not a template.
Runs inside your stack
No rip and replace. HubSpot stays your system of record.
Who it's for
Made for B2B teams that sell to few, not many
Long sales cycles
Deals take months. One early, relevant touch changes them.
High-value accounts
Twenty accounts worked well beats two thousand blasted.
A defined ICP
You know who you sell to. Probat sticks to that list.
A small marketing team
Nobody has headcount to write a variant per reader. Now you don't need it.
See it on your own traffic
Bring your HubSpot. We'll show you who's already on your site, and what Probat would say to them.
Book a demo